Topix Media Kit

What is Topix?

The home of the local voice on the web, Topix is the best place online for local conversations, connecting people to discussions that matter to them in every U.S. town and city.

Benefits of Advertising

• Topix reaches an unduplicated local audience, nationwide on a single platform, with over 10.6 million¹ unique visitors and 136 million² page views per month
• Topix strengthens a local buy against the largest local news media properties in the top 30 US markets by providing a 10% incremental reach — equivalent to 3.7 million unique visitors⁴
• Topix is the #1 local forum site in the US with over 125,000 comments³ per day
• Topix is a top 10 US newspaper website⁵ and a top 5 Regional/Local website⁶ with over 450,000 news topics 3 including local news for every ZIP code in the US

• Audience Profile
• Ad Opportunities
• Ad Specs
• Contact Us

1. comScore, Total Universe July 2011
2. Google Analytics, July 2011
3. Internal Site Stats, July 2011
4. comScore, Audience Duplication May 2011
5. comScore, Total Universe by Newspapers Category, July 2011
6. comScore, Total Universe by Regional/Local Category, July 2011